Black Friday 2018

Ahoy matey! Meet baby’s first shipmate, Lamaze’s Captain Calamari. This octopus pirate has eight knotted activity legs that are great for explorati...

Fifi the Firefly features a soft velour body that's ideal for cuddling. Her layered wings include a peek-a-boo mirror for interactive play and mult...

Capture baby's attention with the Curiosity Clutch by Baby Einstein™. Your little one will stay busy and engaged as they grasp, pop, twist, press,...

Great minds start little.™ Colors, animals, lights and melodies are right at baby's fingertips during tummy time or sitting play! Make tummy time ...

Explore new textures, soothe sore gums, and flex those motor skill muscles with the Stack & Teethe™ Multi-Textured Teether Toy from Baby Einste...

Muffin the Moose has colorful, satin, knottie legs and multiple textures on her hooves with fun crinkles and jingles. Her large, textured antlers a...

If there was one toy that could keep your baby entertained while stimulating the senses and encouraging development, it's Jacque The Peacock. This...

With so much to touch and explore, this is the ultimate infant ball! Bababall is woven together by a series of bands made of different textures, v...

This "farmyard" is full of noisy animals and compact enough to take anywhere! Four animals sound off with their animal songs and play a lively melo...

The Winkel rattle and teether, by Manhattan Toy, is an award winning classic, a true ̢‰â?Òmust have̢‰âÂå? for parents and infants. Its maze of soft...

Keep your child entertained and engaged with the Color Snake Clutching Toy from HABA! The brightly colored wooden pieces are threaded on an elastic...

Read them like books! Stack them like blocks! Little ones are sure to reach out for these tiny board books starring Leslie Patricellií¢ä‰å??s belov...

Soothing sore gums has never been sweeter with our sunshine and popsicle shaped Sunny Soothers multi-textured teethers from Bright Starts. You’ll g...

Discovery is prismatic with Baby Einstein’s Curiosity Kaleidoscope™ Electronic Toy. Squeeze the colored handle to see the corresponding hue light ...

Made of soft matter, babies will have fun handling, throwing, rolling, crawling to the ball and even seeing it bouncing, while developing their spe...

Introduce your little bibliophile to the romantic world of Jane Austen in Pride & Prejudice: A BabyLit Counting Primer. Stroll through 1 Englis...

The See and Say Book is a unique development toy designed to teach visual recognition in babies. Your baby will be captivated by the bold patterns,...

Soft books help little ones discover the joy of reading. Engage them early with the Find the Frog? soft activity book. Help find this adorable Frog...

A playful cross-country adventure in which a young boy on a family car trip imagines himself behind the wheel of the big machines he sees through t...

Peekaboo! What's hiding behind those paws? Why, it's something woolly, something fluffy, something fuzzy, and something squeaky . . . a colorful me...

The 1-2-3 Count Soft Activity Book is perfect for little hands and encourages learning through repetition and developing coordination skills. Each ...

Following on the heels of a successful abecedary, Countablock features thick pages cut into the shape of each numeral, creating a peek-through gues...

The Baby Einstein Busy Bellies assortment features Baby Einstein characters.

This alphabet board book is perfect for babies and toddlers. With touch and feel pages, fun photographs, and cute rhymes for babies and parents to ...