Cognitive Development

INTRODUCE YOUR CHILD TO THE VIBRANT WORLD OF CREATIVITY WITH OUR HEY CLAY SET -- The ultimate, interactive sculpting kit for kids! This 15-can set...

Zingo Word Builder is one of ThinkFun's most popular and bestselling games, and is the winner of an Oppenheim Platinum Award, among others. It's a ...

This really is something special from BRIO. Along with the standard features of our normal battery powered engines - fun, lights, sound and motion...

With its shiny gold, metalized paint and classic “choo-choo” sound, the 33630 Mighty Gold Action Locomotive impresses everyone as it flies down the...

Customise the play by using the red button on top of the engine to record your own sounds. As the engine passes through the orange Sound Action Tun...

The groovy gratifying super soft dough like glob NeeDoh® is now available in a teenie weenie size rainbow of colors. NeeDoh Rainboh still has all t...

NeeDoh's Mac n' Squeeze transforms cozy comfort food into soul-soothing, stretchy goodness. Pop the top and serve the squeeze! These hollow, super-...

FUN INTERACTIVE APP: SAVE $ 4.99 on in-App content with promo code provided inside the package. You get FREE ACCESS to HEY CLAY MONSTERS App tha...

Become a professional clay artist!The 18 cans of quality clay included in this vibrant set are soft, lightweight, non-sticky, nontoxic, and stain-f...

THE ULTIMATE IMMERSIVE VR / AR LEARNING EXPERIENCE - Includes a 90 page book wtih 24 delicious recipes containing detailed, step-by-step instructi...

Get ready for fun puppy playtime with the Our Generation 6-inch Lhasa Apso! Soft, cuddly, and full of hair play possibilities, this loyal pal featu...

Colorforms have inspired creative expression and fun for 70 years! Celebrate this important milestone with the Colorforms 70th Anniversary Set! The...

Have fun experimenting with colours and light with this fun kit! Includes over 18 different experiments, including a rainbow colour mixer, dyed flo...

Lite Brite – make art with light! After 50 years, this timeless classic is more fun than ever! Includes a removable storage tray and a ton of d...

Meet the Coding Critters: your first coding friends! These playful kitten pets bring early STEM concepts to preschool learning through 100% screen...

If you've been starting to wonder what's happening to your body, you're not alone! Millions of girls ages eight to ten have felt just as you do now...

Open the box and the school day begins! With a drop-down teacher desk on one side and a student desk on the other, this innovative set allows kids ...

With this engaging set, kids can decorate 3 extra-sweet crafts! The swirly ice cream cone and cherry-topped cupcake boxes are irresistible places t...

This sleek little scope pretends to be a pen while it packs the double-duty power of an 8x telescope AND a precision 30x microscope. Slip it in yo...

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The award-winning family game is back with an amusingly alliterative twist for kids. Now everyone from pre-readers to adults can enjoy the zany, hi...

4M MOULD AND PAINT CUTE PETS Mould and paint adorable plaster fridge magnets and badges. They are great gifts for friends and family! Contains ever...

magination reigns supreme with the MAGNA-TILES Castle DLX set!Open the working Drawbridge and step into a world of magnetic wonder or soar through ...

Featuring pastel connector tiles and 8 pastel wooden balls, along with our classic ball run pieces – unique exclusively designed clear fluted tubes...