Cognitive Development

Best for ages: 4 to 8 Years Highlights: Switch between a Velociraptor and a helicopter with an LCD screen that changes from dino eyes to a pilot....

Best for ages: 5 to 10 Years Highlights Create HD videos with a green screen, tabletop tripod, 20+ backgrounds, invisibility tricks and more...

It's time for number games and more with the Peppa Pig Learning Watch! Peppa Pig makes the learning come alive with a wristwatch that entertains wi...

It's time to get tiny with Gabby! Flip up the cover of this wristwatch for kids to reveal an adorable picture of Gabby and Pandy Paws. Check out th...

This 2-in-1 bike has handle bars that move like a real bike and easily transforms from a tricycle for unsteady toddlers into a two-wheel bike. The ...

Light up the beat with a giraffe piano! Pick a page in the music book to hear a song and play along, pressing each key as it lights up. Practice 20...

Make some waves with this trio of penguins and their igloo home! Use the suction cups to easily attach it to the tub or tiles, then stack up the p...

Make some waves with this dolphin buddy who’s ready to cheer on little ones as they get clean! Splash into basketball bath time and finesse fine m...

The coolest self-soothing aid, this igloo automatically plays lullabies, melodies and nature sounds when restless babies cry Set the timer or tuck...

Set sail on a tuneful voyage with this sea-themed musical playset! Play some deep-sea tunes on the piano designed for tiny hands, or shake a pair ...

The plush border, soft ears and squishy buttons are so exciting to touch, they make it hard to hang up this toy phone. Call a friend! The hippo can...

Little ones will love scrunching those adorably oversized ears or squeezing the plush arms and legs. Make rattling sounds by shaking the snuggly fr...

Propel Magic Stunt Marbles into the T-Rex's jaws and see him chomp them down to kick off exciting marble action. Create three dino-mite builds usin...

Go on adventures with your new bird buddy by perching it on your shoulder using the magnetic egg Talk, sing and make silly sounds to hear the bird...

Go on adventures together by sliding the fabric-covered magnetic egg under your shoulder sleeve and perching your new friend on top. Like birds of ...

Fly up, up, and away in the Soar & Discover Airplane, where you can soar through the skies of imagination with Captain Bear as your pilot! Pre...

Go on a musical journey and sing along to nursery rhymes with cute forest and farm animals Travel through four pages with textured tabs to help li...

Curious explorers will be delighted to discover exciting textures, with two squishy rows of colorful spikes and soft ribbons Go for a spin with th...

Drive into playtime by turning the cushy steering wheel, pressing the squeaky horn, or kicking two soft pedals that crinkle Check the time, get th...

Cuddle up with a colorful, plush caterpillar that features seven fabrics and textures for exciting hands-on discoveries Explore the soft buttons a...

Get ready for a red-hot rescue with the PAW Patrol Rescue Driver ATV & Fire Truck. Hop in and grab the handgrips to transform Ryder’s ATV into ...

Take a wiggly walk with a pup that wobbles as it’s pulled along using the pull-cord leash Encouraging phrases keep kids moving as they roll the pu...

It’s going to be a magical day when you play dress-up with a magical unicorn and six glamorous accessories Place each accessory on the unicorn...

Chompers the vegetarian dino loves to eat and play; pop the colorful food pieces in his mouth and watch them slide into the spaces Each tasty trea...