Soft Toys & Books

This cuddly kitten will be your purr-fect crafting companion. Decorate this plush kitten and velvety pet carrier with an array of appealing accesso...

This fabric block set is perfect for baby's first blocks! Not only do each vibrant and colorful block make a different sound but they are also supe...

ENTERTAINING SOFT TOYS FOR BABIES: Arty Says Cheese is sure to put a smile on babies' faces. The fluffy, cuddly plush has a cute peekaboo crinkly ...

Adorable and vibrant silver purse with a fantastic Star design!  It’s 5 x 5” purse size with a 12”perfectly sized golden shoulder strap with a tass...

Get ready for your new favourite sparkly accessory with our Rainbow Shine Purse! Made with a glittery rainbow design, this purse is perfect...

Keep your little one's essentials close and secure with our adorable Plushie Love Fanny Pack! Perfect for kids on the go, this fanny pack features ...

Mylar mirror for the baby to see reflection Buzzing bee vibrates with noise High contrast patterns and textures for baby to explore

The plush border, soft ears and squishy buttons are so exciting to touch, they make it hard to hang up this toy phone. Call a friend! The hippo can...

Encourage baby’s fine motor skills and sensory discovery with the Baby Einstein Touch of Nature Sensory Toy. This set of 4, BPA-free sensory toys f...

Countdown to Squishmas Eve and open the numbered windows each day for a new surprise fidget present inside. Find 24 unique tiny squish sensations!

Calin is the ideal first doll for little mummies. Measuring 12 inches, she's the perfect size to rock or cuddle in your child's arms. She can be po...

Miss: The essential soft baby doll for the very youngPerfect to go everywhere baby does, Miss Pink Sweet Dreams is the small doll that will never b...

Perfect to go everywhere baby does, Miss Starry Dreams is the small doll that will never be left behind. She's perfectly sized (10" tall) for tiny ...

Introducing the Float like a Butterfly Petite Purse – a delightful accessory designed to add a touch of whimsy to your little one's ensemble! This ...

The iconic 80’s brand and original toy collectibles expression is ready to meet a whole new generation of kids! Featuring the most-beloved Care Bea...

Roll & Play is the first game designed specifically for toddlers! Simply toss the big plush cube and identify which colored side faces up. Choo...

The perfect kids PVC backpack! This fun and eye catching panda is the best place to keep all those odd bits and pieces!With adjustable straps to en...

This starry eyed fellow will brighten up anyones day! He is a little ray of sunshine, with his fluffy yellow body and cute embroidered face he is b...

This cheeky raindrop loves a good sleep! He is the best cot and bed companion due to his small size and sleepy nature! 3 little droplets to collect...

Introducing our bright new giant star, she has five arms all the better for super soft hugs! Our star is for both big and small kids and is just as...

Introducing our new giant cuddly raindrop! He is super soft so give him a hug and turn that frown upside down!Meet our moody raindrop. He may look ...

Introducing our new giant cuddly rainbow! She is super bright and soft!This cheeky chap comes out to play in the puddles and the rain! A lover of t...

Introducing our new giant cuddly cloud! He is super soft and huggable!Meet our favourite smiley cloud! He is dreamy in nature, drifting through the...

The double polar teething ring Sophie la girafe is ideal for soothing baby's inflamed gums! Filled with a liquid to be refrigerated, the cold anes...