0-12 M (Black Friday)

Toss them and dive in! Which matey can bag the most booty? It's time for a little treasure hunt in the swimming pool with the pirate diving set fro...

A bite-sized buddy for the new nibblers. All natural, rubber gives a smooth matte finish, making it easy to grab and chew, with textured antennas t...

Safe and soft for baby, this ball is made from 100% natural rubber. Bright colours to stimulate baby. 8 small holes to develop baby's curiosity and...

Ideal for baths or dips in the pool our hooded towel is perfect for newborns to age 18 months. Made of a spa-grade natural terry toweling on the in...

3 Sprouts bath storage is the perfect spot for all your little one’s bath stuff. Made of the same mildew resistant material used for wetsuits, our...

Have fun on the farm with this extra-thick wooden puzzle. It includes seven easy-grasp, chunky farm animals and a barn. Each piece has a full-color...

Surprise a little one in the tub with this fun toy and you just may have trouble getting him out! Made of plastic, Splashy the Penguin actually per...

Squirt, sprinkle, spin and pour your way through bath times with the Mix and Match Motor Boat from TOMY! Watch it chug merrily through the water as...

Soft books help little ones discover the joy of reading. Engage them early with the Find the Frog? soft activity book. Help find this adorable Frog...

ABC's, 123's and more. This interactive activity toy will keep baby entertained with tons of fun features. Introduces baby to animals, shapes, colo...

TODAY, CUTE PICTURES. TOMORROW, THE WORLD'S PROBLEMS. You know what the best thing is about our foam bath puzzle? It's not how the floating pieces...

A set of 4 colorful geometric shapes can be stacked together according to the number of holes in the middle of each shape. Geometric Sorting Board ...

Make bath time extra fun with the Foam Cone Factory! Kids will love making their own pretend ice cream! Simply add a small amount of bubble bath a...

A fantastic way of learning and also having fun, 10 blocks, each having pictures on each side, which means that this toy features 60 pictures for c...

Press the train driver down and watch the vibrantly colored train smoothly roll forward, ideal for keeping busy little ones on the move! Made to st...

The 1-2-3 Count Soft Activity Book is perfect for little hands and encourages learning through repetition and developing coordination skills. Each ...

Best for ages: 12 to 36 Months Highlights: Turn handwashing into child's play (mess free!) with the Learning Lights Sudsy Soap™ toy. Description: T...

Aim for the Milky Way and to discover our solar system with this magnificent space-themed puzzle, suitable for children aged 5 years and up! This 1...

Find the moo or the cock-a-doodle-doo with the Animal Barnyard peg puzzle from B. toys! Travel to a sunny farm and discover different animals such ...

Fossils and ancient wonders await under each dinosaur with the Stomping Dinos peg puzzle from B. toys! Go back millions and millions of years to di...

This beautiful pyramid with 10 levels will help your baby discover the joy of stacking and building. It will also introduce babies from aged 12 mon...