25% Off Lamaze, Bright Starts & Baby Einstein

Pull the clip so that the cockerel head moves up and down and the tail moves back and forth bright colours and contrasting patterns, multiple textu...

Encourage baby’s fine motor skills and sensory discovery with the Baby Einstein Touch of Nature Sensory Toy. This set of 4, BPA-free sensory toys f...

Tune into fine motor skill development and cause and effect discovery with the Baby Einstein + Hape Discovery FM Radio Toy Radio. Featuring 40+ mel...

ENTERTAINING SOFT TOYS FOR BABIES: Arty Says Cheese is sure to put a smile on babies' faces. The fluffy, cuddly plush has a cute peekaboo crinkly ...

CUDDLY SOFT TOY - Jasmine features a brightly coloured, soft plush body that's ideal for cuddling and encourages tactile stimulation. With lots to...

Finally – a security blanket that won’t get dropped and left behind. With the removable toy link, you can easily hook this soothing blanket to the...

This adorable pug wants to play fetch! Press the pug over one of the two easy-grip balls and immediately it pops from its mouth to roll across the ...

This isn't your average play gym. The 5-in-1 Your Way Ball Play Activity Gym from Bright Starts is a 48-Inch jumbo mat and play gym with walls that...

Playtime is a whale of sensory silliness with the Whale-a-roo from Bright Starts. Surprise baby with cause and effect by pulling on the whale tail ...

Soothing sore gums has never been sweeter with our sunshine and popsicle shaped Sunny Soothers multi-textured teethers from Bright Starts. You’ll g...

Shape sorting is a piece of cake with the Sort & Sweet Cupcakes Shape Sorter from Bright Starts! Each of the 6 easy-to-grasp cupcakes encourage...

Add a sweet glow to nighttime routines and daytime play with the Hug-a-bye Baby from Bright Starts. The soft elephant stuffed animal plays 20+ min...

ENTERTAINING SOFT TOYS FOR BABIES: Lovey the Pug is sure to put a smile on babies' faces. The fluffy, cuddly plush has crinkly ears and a sparkly ...

Mylar mirror for the baby to see reflection Buzzing bee vibrates with noise High contrast patterns and textures for baby to explore

Shake up baby’s musical discovery with the Baby Einstein + Hape Tap & Shake Magic Touch Tambourine. This easy to hold musical instrument helps ...

Color learning is a snap with the Baby Einstein + Hape Learning Lens Toy Camera. Two interactive features engage baby in pretend play and color lea...

ENTERTAINING SOFT TOYS FOR BABIES: Alise the Axolotl is sure to put a smile on babies' faces. The fluffy, cuddly plush has a crinkly tail and ears...

Bonding Moments: Fabric sensory book unfolds to a variety of fun scenes and colors, promoting close, nurturing interactions between baby and careg...

Sweet and nutritious for young, growing minds!The strawberry nests inside the pear inside the banana inside the apple. They can all be stacked up t...

The baby Einstein explore and discover soft blocks are a 4-block set that are perfect for little hands to discover and explore. Each block has a di...

The Baby Einstein Ocean Explorers Neptune’s Cuddly Composer Musical Discovery Toy is a soft plush that comforts and entertains baby as they explore...

The Baby Einstein Ocean Explorers Neptune’s Sensory Sidekick is a soft plush toy that soothes and engages baby’s senses for discovery at home or on...

The Baby Einstein Ocean Explorers Opus's Spin & Sea Suction Cup Toy helps baby take multi-sensory learning for a spin with lights and vibrant c...

We’ll take combo number teethe, please! Treat baby to the Side of Smiles™ Crinkle Teether from Bright Starts. Made with BPA free materials, this fr...