25% Off Lamaze, Bright Starts & Baby Einstein

Shape sorting is a piece of cake with the Sort & Sweet Cupcakes Shape Sorter from Bright Starts! Each of the 6 easy-to-grasp cupcakes encourage...

Add a sweet glow to nighttime routines and daytime play with the Hug-a-bye Baby from Bright Starts. The soft elephant stuffed animal plays 20+ min...

MouseLittle Grip Rattle Mouse from Lamaze loves to shake and wiggle about Perched on a rattling strawberry that fits perfectly into your baby’s han...

Pull the clip so that the cockerel head moves up and down and the tail moves back and forth bright colours and contrasting patterns, multiple textu...

Help baby get an easy grip on new discoveries with the Baby Einstein Grip & Spin Oball Rattle Toy. This BPA-free, easy grasp spinner ball featu...

Encourage baby’s fine motor skills and sensory discovery with the Baby Einstein Touch of Nature Sensory Toy. This set of 4, BPA-free sensory toys f...

Sweet and nutritious for young, growing minds!The strawberry nests inside the pear inside the banana inside the apple. They can all be stacked up t...

The Baby Einstein Ocean Explorers Opus's Spin & Sea Suction Cup Toy helps baby take multi-sensory learning for a spin with lights and vibrant c...

We’ll take combo number teethe, please! Treat baby to the Side of Smiles™ Crinkle Teether from Bright Starts. Made with BPA free materials, this fr...

Put baby on the fast track to laughter and learning. The Bright Starts Lights and Colors Driver drives baby to discover numbers, opposites, sing so...

This adorable pug wants to play fetch! Press the pug over one of the two easy-grip balls and immediately it pops from its mouth to roll across the ...

ENTERTAINING SOFT TOYS FOR BABIES: Lovey the Pug is sure to put a smile on babies' faces. The fluffy, cuddly plush has crinkly ears and a sparkly ...

ENTERTAINING SOFT TOYS FOR BABIES: Arty Says Cheese is sure to put a smile on babies' faces. The fluffy, cuddly plush has a cute peekaboo crinkly ...

Bonding Moments: Fabric sensory book unfolds to a variety of fun scenes and colors, promoting close, nurturing interactions between baby and careg...

CUDDLY SOFT TOY - Jasmine features a brightly coloured, soft plush body that's ideal for cuddling and encourages tactile stimulation. With lots to...

Gentle Giraffe Plush Head: This soft and gentle giraffe is a toy your kids can swing, bump, and graze surfaces with that won't cause damage to the...

This isn't your average play gym. The 5-in-1 Your Way Ball Play Activity Gym from Bright Starts is a 48-Inch jumbo mat and play gym with walls that...

Playtime is a whale of sensory silliness with the Whale-a-roo from Bright Starts. Surprise baby with cause and effect by pulling on the whale tail ...

Soothing sore gums has never been sweeter with our sunshine and popsicle shaped Sunny Soothers multi-textured teethers from Bright Starts. You’ll g...

Plush prop pillow makes tummy time fun! Loaded with activities and toys for baby to discover! Dive into discovery from the plush comfort of the Ba...

Mylar mirror for the baby to see reflection Buzzing bee vibrates with noise High contrast patterns and textures for baby to explore

First Fidget Toys: This caterpillar features a flexible body that little ones will love to bend, twist and turn, and then be delighted that the to...

Shake up baby’s musical discovery with the Baby Einstein + Hape Tap & Shake Magic Touch Tambourine. This easy to hold musical instrument helps ...

Color learning is a snap with the Baby Einstein + Hape Learning Lens Toy Camera. Two interactive features engage baby in pretend play and color lea...