Baby & Toddler (Black Friday)

Best for ages: Birth+ Highlights: Find sleep without counting sheep with the 3-in-1 Starry Skies Sheep Soother™. Description: With three ways to us...

Match magnets to pictures to recreate imaginative Blue’s Clues & You! scenes in Blue’’s kitchen, living room, front yard, and outside!...

A coloured drawing board for learning to draw with original removable rulers, but also an activity suite with songs and nursery rhymes for finding ...

Count and learn with the adorable Colourful Counting Red Panda™! This interactive friend teaches about colours, counting and music with playf...

This fantastic, first-of-its-kind harmonica will light up and teach you to play five tunes! Simply connect the harmonica to the Light Up Play Panel...

Parents' Choice Foundation Review: For a full review of Dimpl Digits from the Parents' Choice Awards Foundation, click HERE.Touch, push, pop, and l...

Plush prop pillow makes tummy time fun! Loaded with activities and toys for baby to discover! Dive into discovery from the plush comfort of the Ba...

An 11-piece intermediate stacking toy that will launch early cognitive development to infinity and beyond! Cleverly designed to be an all-in-one st...

This great train set lets you build your own town! Unpack everything from the storage box then use the lid to create a cool little town for your pa...

An extra - large (145 X 100 cm / 57 X 39 inch) thickly padded, extra soft activity playmat. Folds to become a Carrying bag for playmat toys and p...

The world’s first newborn water sensory bath mobile that spins and sprinkles creating a multi-sensory fascinating engaging and experience for baby....

The Big Idea Build Humpty’s wall, then knock it down, load it up, and begin again somewhere else with this adorable nursery-rhyme-themed play set! ...

Toss them and dive in! Which matey can bag the most booty? It's time for a little treasure hunt in the swimming pool with the pirate diving set fro...

Press the driver's head to RRRRoll and the bus will take off! Wait a few seconds and the bus will stop again to pick up more passengers. The B. Rrr...

More than a shape sorter--this is an on-the-go activity center! Using nine plastic shapes and the padded carrying case, children can lift crinkly f...

The 3-in-1 award winning activity gym with the Magic Motion Track™. Plush robo figures constantly ride back and forth on the motorized Yookidoo M...

Safe and soft for baby, this ball is made from 100% natural rubber. Bright colours to stimulate baby. 8 small holes to develop baby's curiosity and...

Watch your little one grow and play with the pack, grow & go playmat by VTech. This plush playmat is compact, folds easily for travel and inclu...

The perfect gift for baby! This set includes the Green Toys First Keys, Stacking Cups, and Elephant-on-Wheels. Made in the USA from 100% recycled p...

Fly through the pages of playtime! This set includes the Green Toys Airplane and A is for Airplane board book. Made and printed in the USA from 100...

3 Sprouts bath storage is the perfect spot for all your little one’s bath stuff. Made of the same mildew resistant material used for wetsuits, our...

Have fun on the farm with this extra-thick wooden puzzle. It includes seven easy-grasp, chunky farm animals and a barn. Each piece has a full-color...

Surprise a little one in the tub with this fun toy and you just may have trouble getting him out! Made of plastic, Splashy the Penguin actually per...

Squirt, sprinkle, spin and pour your way through bath times with the Mix and Match Motor Boat from TOMY! Watch it chug merrily through the water as...