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This wood activity center is packed full of exciting features! Includes 4 quadrants in the shape of a tree with a variety of activities for baby :...

Best for ages: 12 to 36 Months Highlights: Gaze at your glorious self in the I See Me Lion Mirror™! Description: Have a giggle when the lion makes...

Playtime is a whale of sensory silliness with the Whale-a-roo from Bright Starts. Surprise baby with cause and effect by pulling on the whale tail ...

Soothing sore gums has never been sweeter with our sunshine and popsicle shaped Sunny Soothers multi-textured teethers from Bright Starts. You’ll g...

Plush prop pillow makes tummy time fun! Loaded with activities and toys for baby to discover! Dive into discovery from the plush comfort of the Ba...

What's playful, bright and soft all over? The Soft and Smart Sensory Cube is the answer to your baby's developing need to explore. This grow-with-m...

B. Fun Keys offer hours of fun with lights and sounds that are designed to go easy on grown-up ears. They look just like the real thing, with an as...

Redecorate with these fun floor tiles! Includes 4 large, bright, reversible tiles.

More than a shape sorter--this is an on-the-go activity center! Using nine plastic shapes and the padded carrying case, children can lift crinkly f...

With her dark and contrasting spots, Sophie attracts attention and stimulates baby's sight. With her whistle, Sophie can initially stimulate baby's...

Safe and soft for baby, this ball is made from 100% natural rubber. Bright colours to stimulate baby. 8 small holes to develop baby's curiosity and...

Made of soft matter, babies will have fun handling, throwing, rolling, crawling to the ball and even seeing it bouncing, while developing their spe...

Whoozit Orbit Teether is the perfect size for even the smallest hands to grasp. This travel size teether features four different teething attachmen...

Soft books help little ones discover the joy of reading. Engage them early with the Find the Frog? soft activity book. Help find this adorable Frog...

The Crawl 'N' Go Snail is a 2-in-1 interactive toy to encourage baby crawling. The battery-operated snail rolls along while turning its head from s...

Get lost in fun with the Double Bubble Wire Maze by Hape! Four suction cups hold this wire maze to the table as your toddler works the wooden beads...

There's something exciting to learn on every page of the My First Scout Book™. Each spread of this touch-and-feel book will delight your baby as t...

Bright colours and soft chunky pieces make Baby Clemmy a wonderful first play set for little ones age 6 to 18 months. Set includes 4 friendly farm ...

Count and learn with the adorable Colourful Counting Red Panda™! This interactive friend teaches about colours, counting and music with playf...

Prepare a recipe for learning with the Choppin’ Fun Learning Pot™! Children love to pretend to cook. Prepare broccoli, corn, a tomato and a carr...

Capture smiles and learning with the Fun-2-3 Instant Camera! This pretend camera inspires imaginary play with picture-taking activities and pop-up ...

In this love letter to babies and their families, Barbara Reid captures the special joy that a newborn brings to the world.Welcome, baby, welcome!A...

Bright Baby Colors, ABC, Numbers. Introduces three key first concepts: letters, number and colors. Helps babies and toddlers to build their early v...