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This favourite Munsch story is now a colourful, durable board book edition designed just for toddlers!Luke gets up early one Saturday morning and f...

Barbara Reid's favourite Mother Goose rhymes í¢ä‰åäó? now in a chunky board book version with all-new illustrations!Sing a Song of Mother Goose was...

What’s better than getting a brand-new toy as a birthday gift? Playing with the box it came in! Climb in for a flight across the ocean, a jaunt on...

Whether youí¢ä‰å??re big or little, learning about opposites has never been more fun - or funny - than with this winning board book.Ladies are big,...

Bring the sun with you wherever you go! The Sunny Days Activity Spiral packs a smiling sun and four dangling accessories into a portable, bendable...

Kick up those little tootsies and get active with the Kick & Score Playgym™! Watch your baby achieve motor-skill milestones with a multi-stage...

Read them like books! Stack them like blocks! Little ones are sure to reach out for these tiny board books starring Leslie Patricellií¢ä‰å??s belov...

Karen Katz's adorable babies play peekaboo in this delightful interactive book.Where are Baby's hands? Under the bubbles! Where are baby's eyes? Un...

This alphabet board book is perfect for babies and toddlers. With touch and feel pages, fun photographs, and cute rhymes for babies and parents to ...

A play place for all your pals, including A, B and C! Includes: 26 alphabet tiles to help you learn your ABCs.

What's playful, bright and soft all over? The Soft and Smart Sensory Cube is the answer to your baby's developing need to explore. This grow-with-m...

The 3-in-1 award winning activity gym with the Magic Motion Track™. Plush robo figures constantly ride back and forth on the motorized Yookidoo M...

Five-alarm fun in the bathtub! Ready Freddy is a battery-operated fire hydrant bath toy that easily attaches to the bathtub with suction cups. Pull...

Toss them and dive in! Which matey can bag the most booty? It's time for a little treasure hunt in the swimming pool with the pirate diving set fro...

An extra - large (145 X 100 cm / 57 X 39 inch) thickly padded, extra soft activity playmat. Folds to become a Carrying bag for playmat toys and p...

The world’s first newborn water sensory bath mobile that spins and sprinkles creating a multi-sensory fascinating engaging and experience for baby....

Safe and soft for baby, this ball is made from 100% natural rubber. Bright colours to stimulate baby. 8 small holes to develop baby's curiosity and...

Stack ’em up and build a world of imagination with the Grab & Stack Blocks from Bright Starts. These 4 soft blocks are made to capture your bab...

The Moonlite Fairy Tale Gift Pack is a PERFECT gift for your little reader!  The Moonlite Fairy Tale Gift Pack includes: 1 Moonlite Projector and...

More than a shape sorter--this is an on-the-go activity center! Using nine plastic shapes and the padded carrying case, children can lift crinkly f...

Best for ages: 12 to 36 Months Highlights: Gaze at your glorious self in the I See Me Lion Mirror™! Description: Have a giggle when the lion makes...

Best for ages: Birth+ Highlights: Find sleep without counting sheep with the 3-in-1 Starry Skies Sheep Soother™. Description: With three ways to us...

Playtime is a whale of sensory silliness with the Whale-a-roo from Bright Starts. Surprise baby with cause and effect by pulling on the whale tail ...

Soothing sore gums has never been sweeter with our sunshine and popsicle shaped Sunny Soothers multi-textured teethers from Bright Starts. You’ll g...