Toys to Develop Kid's Imagination & Creativity

Crayola Colour & Erase Reusable Activity Pad: On the Farm lets kids get creative with coloring pages depicting their favorite farm animals usi...

The Crayola Scribble Scrubbies Arctic Pets Igloo lets kids chill out with new color-changing friends! This arctic-themed playset encourages kids t...

An adventure in color, light and sound! Encourage sensory exploration by combining blocks to form new colors and sounds, or stack the blocks in a...

Create your very own Paw Patrol toys: Build and customize your Marshall Paw Patrol Pup and watch them come to life. Make learning fun and easy, sim...

With this 27-piece play set, it’s always Mail Time! Personalize the Blue’s Clues & You! Mailbox, letters, and envelope with reusabl...

GeoSmart Mars Explorer is the ultimate in dynamic magnetic construction. This 51-piece set includes lights, track wheels, motor and a remote ...

It's time to get to grips with the alphabet! Introducing a toy that will amuse your child whilst prompting them to discover the letters of the alph...

Finally, a great counting tool for kids! This Play-Doh toy for kids 3 and up inspires them to practice counting and creating numbers with the Play-...

Diamond painting made simple! Stellar light-up art offers open-ended diamond painting fun. Create YOUR way.No glue needed. A great fine motor activ...

Ready to go to space!? Fly with Captain Rocket! Colour in this cape with moons, planets and stars and personalize your cape with your name. Made wi...

This reversible unicorn dragon cape is the ultimate fantasy cape! Bold bright colors of gorgeous aqua blue, lilac and pink, with shiny metallics an...

Be off to fight the good fight with this amazing 3 piece gold hooded knight set. This set includes a hooded tunic, knight cape and gold or silver k...

Sing, record or use the funny voice changer! Watch your superstar as he wows the crowd (that's you mama). Grab this sing-along microphone and spin ...

The Large dino research station from Schleich® Dinosaurs offers plenty of adventure and playing fun! Deep in the Amazon jungle, the hidden stat...

Experience the incredible optical effects by studying the movement of light, reflection, refraction ad polarization. The 53-piece playset will kee...

Unleash your puppy love for the plush speak & Learn puppy! Watch your little friend come to life with flapping ears, a head that moves, a...

Set the scene for imagination and wonder! add a playful decorative touch to a child's special space with this beautifully crafted oversized 24-piec...

With the help of the 10 included challenges, kids craft their own 2-D and 3-D shapes during STEMfilled play sessions that boost early geometry, cri...

Develop early engineering and other essential STEM skills with this building set inspired by the world of construction. Kids can build their own bu...

Bang out a steady rhythm with this three-piece percussion set! Includes a tambourine, a maraca and a clapper. Recommended Age 12+ Months

What tasty treats will we bake next? Includes: 1 chef’s hat, 1 apron, 1 functional stand mixer with flat beater tool, 1 whisk tool for stand mixer...

We're on a roll! Includes: 1 top, 1 pair of shorts, 1 helmet, 1 pair of knee pads and 1 pair of rollerblades. Doll sold separately. Dresses an 18...

Spread a little sunshine! Includes: 1 dress, 1 jacket, 1 purse, 1 pair of sunglasses and 1 pair of sandals. Doll sold separately. Dresses an 18" doll.

Providing care to all pets! Includes: 1 uniform top, 1 pair of uniform pants, 1 pair of shoes, 1 stethoscope, 1 otoscope with functioning light, 1 ...