New Arrivals (Black Friday

These 52 magnetic uppercase and lowercase letters make a colorful jumble of learning possibilities. The magnets store conveniently in their handy w...

Baby can sort and stack the rings, then bat at the base to watch it rock back and forth. Bright colors, shiny reflections and swirling beads stimul...

Arts & Crafts, Painting, Paints, 3 Years, 4 Years, 5 Years, 6 Years, Imagination & Creativity, Self Expression & Confidence, Fine Motor

ALEX Toys Artist Studio Marker Magic Air Brush Studio gives you the classic smooth look of airbrushed artwork without using paint. The battery-ope...

Part of the easy grip series from EdusHape;Great storage option in the jar they come in;Bright colors and assorted shapes;Manipulative toys are one...

These cuddly characters have teethable feet for baby's tender gums. Made of high-quality plush fabric, they are perfect for snuggling and have crin...

Floating puzzle toy that can be repurposed as child grows. Start with the basic floating puzzle pieces, once that's accomplished, find which Edu Fo...

Floating puzzle toy that can be repurposed as child grows. Start with the basic floating puzzle pieces, once that's accomplished, find which Edu Fo...

Finish the puzzle with these silly robots then stand them up for pretended play using your robot know-how! Use puzzle pieces to learn colors, sHape...

Build a bustling train station from the ground up with this station building set. A rattle and mirrors keep things fun and exciting for playmates a...

Grab your wand! With high-quality magic props and simple illustrated instructions, the 100 magic tricks in this kit can be easily learned, practice...

Want a game experience that combines friends, skill, suspense, laughter, and maybe a little luck? You gotta get the Classic Jenga game! It’s the pe...

Down on the farm, the chickens are as happy as can be on their perch. But when one moves, everything starts to wobble! Get the chickens, wagon whee...

Expand your knowledge of Italy and the Italian language. Enjoy the embossed Italian design that surrounds two letters on each block. Two other sid...

Each block reveals an debossed Mandarin Chinese character representing the word for an animal.  On its opposing side, find the same character pair...

Make gift giving even more convenient with our Bright Bean E-Gift Card! Sometimes it can be a challenge to find the perfect educational gift for t...

Ideal for baths or dips in the pool our hooded towel is perfect for newborns to age 18 months. Made of a spa-grade natural terry toweling on the in...

A great toy storage bag that doubles as a play mat - an easy way to keep toys in one place, ready for play! The sturdy cotton and handles make it e...