Self-Expression and Confidence

A bite-sized buddy for the new nibblers. All natural, rubber gives a smooth matte finish, making it easy to grab and chew, with textured antennas t...

A beautiful show from outer space, ready to take you to an imaginary place... Come and play among the stars! Flashlight projector and 2 reels inclu...

A stripey fellow who loves to bellow Exploring sounds and textures is easy peasy with Squeezy Zeeby! Squeezy Zeeby from B toys is an accordion zebr...

A bite-sized buddy for the new nibblers. All natural, rubber gives a smooth matte finish, making it easy to grab and chew. Textured hat is perfect ...

Remix playtime with a musical activity center that encourages self-expression. The Musical Mix ‘N Roll™ 4-in-1 Activity Walker from Baby Einstein ...

Develop gross motor skills and discover language with the help of this tumbling tiger toy! Tinker’s Crawl Along Songs™ Tummy-Time Toy from Baby Ein...

Kick things up to a whole new living-room-level with the 4-in-1 Groovin’ Kicks Piano & Drum Kick Gym from Bright Starts! Every tap of baby’s to...

Add a sweet glow to nighttime routines and daytime play with the Hug-a-bye Baby from Bright Starts. The soft elephant stuffed animal plays 20+ min...

Tummy time feels like a vacation with this totally tropical mat! The Tiki Toy Bar Activity Gym from Bright Starts is packed with playtime fun for d...

Bright colours and soft chunky pieces make Baby Clemmy a wonderful first play set for little ones age 6 to 18 months. Set includes 4 friendly farm ...

So much fun with this adorable little pull along pony! Pressing the button and playing with the rolls it will make children laugh with funny sound ...

AS FEATURED ON NBC'S TODAY SHOW AS THE 7 BEST TOYS FOR KIDS 2019! Click here to view the hilarious video.Parents' Choice Foundation Review: For a f...

Roll into a ruckus of melody-making fun!The included mallet lets little ones bang out tunes both wild and wonderful. Meanwhile, flip to the other s...

Parents' Choice Foundation Review: For a full review of InnyBin from the Parents' Choice Awards Foundation, click HERE.A 2020 Toy of the Year Final...

This wonderful collection of toys grows with your little ones and helps their development every step of the way. Featuring rattles and chewy teet...

Ahoy matey! Meet baby’s first shipmate, Lamaze’s Captain Calamari. This octopus pirate has eight knotted activity legs that are great for explorati...

Fifi the Firefly features a soft velour body that's ideal for cuddling. Her layered wings include a peek-a-boo mirror for interactive play and mult...

If there was one toy that could keep your baby entertained while stimulating the senses and encouraging development, it's Jacque The Peacock. This...

MouseLittle Grip Rattle Mouse from Lamaze loves to shake and wiggle about Perched on a rattling strawberry that fits perfectly into your baby’s han...

Mortimer the Moose will keep baby amused for hours with his many colors, textures, and sounds. His antlers are teethers, his feet are colorfully pa...

Muffin the Moose has colorful, satin, knottie legs and multiple textures on her hooves with fun crinkles and jingles. Her large, textured antlers a...

The Lamaze Musical Inchworm is filled with surprises that mom and baby will love to explore together! This soft plush toy is made of high qua...

Send your baby on an under-the-sea adventure of colors and patterns with the Lamaze My First Fish Bowl. A creative version of the put-in, take-out ...

A colorful, free rolling push-along that features crinkle ears, multiple fabrics, ribbons and shapes perfect for discovery. Includes puppy toys wit...